Universal Life Insurance: The New Regulatory Framework by Susep and the Opportunities for the Insurance Sector in Brazil

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Discover the impact of Resolution CNSP No. 484, which redefines Universal Life Insurance in Brazil and opens up new opportunities for innovation and growth for insurers

The Superintendence of Private Insurance (Susep) published, on November 4, 2025, Resolution CNSP No. 484, which establishes new rules for the structuring, marketing, and operation of Universal Life Insurance.
This change marks a milestone for the Brazilian insurance market, aligning it with international practices and creating room for more flexible, personalized, and digital products — a scenario that combines innovation, regulation, and competitiveness.

What Changes with Resolution 484

The new regulation replaces the previous 2016 framework and aims to:

  • Promote innovation in life product design.
  • Reaffirm that Universal Life Insurance is not a pension or investment product, but a balanced combination of protection and accumulation.
  • Allow greater flexibility in premium payments and additional contributions.
  • Establish more transparent rules for client communication and the formation of individual reserves.

This measure seeks to provide greater clarity and legal certainty for both insurers and consumers, fostering the creation of new product models and driving the development of the life insurance market in the country.

How Universal Life Insurance Works in Other Countries

In the United States, Canada, and the United Kingdom, the Universal Life Insurance model is well established.
These products combine financial protection with cash value accumulation, allowing the insured to adjust premium amounts, insured capital, and reserves according to their financial situation.
They also offer liquidity and flexibility — characteristics highly valued in financial and estate planning.

In Latin America, this model is still expanding, with countries like Mexico, Chile, and Colombia adopting similar structures.
Now, Brazil joins this movement, adapting its regulation to the particularities of the local market.

Benefits and Opportunities for the Insurance Sector

The implementation of Resolution 484 opens a new horizon for insurers:

  • Expansion of portfolios with hybrid protection and accumulation products.
  • Increased competitiveness and market differentiation.
  • Alignment with international standards, facilitating partnerships and attracting investments.
  • Acceleration of digital transformation, requiring modern and connected systems.
  • Strengthening of financial education and transparency with clients.

Challenges of Adaptation

To seize these opportunities, insurers must adapt quickly.
This involves reviewing actuarial models, internal processes, policy management systems, and reserve calculation mechanisms, as well as investing in transparent client communication.

The technical and regulatory complexity of this transition demands robust and flexible technological solutions, capable of meeting both Susep’s requirements and the growing demand for market personalization.

How N5 Supports the Sector in the New Era of Universal Life Insurance

N5 has developed a comprehensive solution for Universal Life Insurance, designed to comply with the new Susep/CNSP regulation and address the increasing demands for automation, transparency, and flexibility in the sector.

Our platform enables end-to-end management of life insurance under this new regulatory framework — from sales to policy administration and regulatory compliance.

Key features include:

  • Complete sales workflow, incorporating all stages of governance and commercial policy, with data recording for simulations, operational limits, and regulatory restrictions.
  • Simulation and actuarial estimation tools, capable of automatically calculating premiums, insured amounts (fixed or variable), terms, and projections for surrender values, income, and taxation — all in line with the insured’s attributes and current commercial constraints.
  • Modules for parameterizing commercial conditions, risk policies, and regulatory rules, allowing quick adaptation of products to Susep changes or internal company policies.
  • Direct integration with core insurance systems and internal/external services, ensuring a continuous and secure data flow between technical, operational, and commercial areas.

All of this is integrated into a single, flexible tool designed to adapt to the specific needs of insurers and insurance distributors.
Its design incorporates N5’s extensive experience in solutions for insurance companies and financial institutions, turning compliance with Resolution 484 into a concrete opportunity for innovation, efficiency, and growth.

Companies that act quickly — investing in technology, automation, and customer experience — will not only comply with the regulation but also lead the next growth cycle of the insurance sector.
With N5’s solutions, the future of life insurance is more connected, agile, and innovative.

Do you want to know how N5’s technology can help your insurance company adapt to Resolution 484?

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