{"id":14403,"date":"2025-06-11T16:35:29","date_gmt":"2025-06-11T19:35:29","guid":{"rendered":"https:\/\/blog.n5now.com\/la-ia-permite-que-la-banca-se-convierta-en-una-experiencia-predictiva-y-personalizada\/"},"modified":"2025-06-11T16:48:07","modified_gmt":"2025-06-11T19:48:07","slug":"la-ia-permite-que-la-banca-se-convierta-en-una-experiencia-predictiva-y-personalizada","status":"publish","type":"post","link":"https:\/\/blog.n5now.com\/en\/la-ia-permite-que-la-banca-se-convierta-en-una-experiencia-predictiva-y-personalizada\/","title":{"rendered":"Artificial intelligence allows banking to become a predictive and personalized experience"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Banking is no longer defined by a branch, but by the customer experience. AI will free it from its traditional limits,&#8221; said Juli\u00e1n Colombo, CEO of N5<\/h2>\n\n\n\n<p><strong>N5 defines itself as the software factory built for the financial industry\u2014available to all.<\/strong> It offers clients comprehensive expertise, data security, real-time big data processing, and multichannel management for financial businesses.<\/p>\n\n\n\n<p>We spoke with <strong>Juli\u00e1n Colombo<\/strong>, CEO of N5, during his visit to Argentina. Although Argentine himself, he lives in Brazil and leads the company from there.<\/p>\n\n\n\n<p><strong>We asked him about employment and the impact of AI.<\/strong><\/p>\n\n\n\n<p><strong>JC:<\/strong> I don\u2019t believe AI will eliminate jobs. What will disappear are specific tasks, and that will unleash true human potential. Regarding the future of employment in the industry, the new financial professionals will be <strong>\u201cartificial intelligence supervisors\u201d<\/strong>\u2014people who understand both the customer and the algorithm equally well.<\/p>\n\n\n\n<p>At N5, we see every day how our teams accomplish more, better, and faster thanks to intelligent tools. Today, the company has <strong>323 employees<\/strong> supporting our clients. Argentina is one of the main countries in terms of talent. Many Argentinians don\u2019t live in the country\u2014they are in Spain, Venezuela, Brazil&#8230; like me, I\u2019m Argentine but I live in S\u00e3o Paulo.<\/p>\n\n\n\n<p><strong>How do N5\u2019s AI tools support the financial sector?<\/strong><\/p>\n\n\n\n<p>N5 is an Argentine-born fintech with a global presence, developing artificial intelligence (AI) solutions.<br>\u201cHumans are seen as commanders of artificial intelligence,\u201d says Colombo. \u201cSo, the role we foresee for many people currently working with banking clients is to <strong>supervise autonomous AIs<\/strong>. These will eventually become indistinguishable from human interactions\u2014though today they\u2019re not yet there. We\u2019re working on it. We\u2019re advancing in parallel, and we\u2019ll converge\u2014like Napoleon\u2019s five-column strategy: we must arrive at the battle together, on the same day and at the same time, but via different routes to ensure positioning and process speed.\u201d<\/p>\n\n\n\n<p>We&#8217;ve developed:<\/p>\n\n\n\n<ul>\n<li><strong>Alfred<\/strong>, a productivity assistant;<\/li>\n\n\n\n<li><strong>PEP<\/strong>, which trains financial teams through simulations of real customer conversations, including emotional or complex claims\u2014it enables learning in hours what used to take weeks, acting as a virtual coach that replicates top performers;<\/li>\n\n\n\n<li>and <strong>Singular<\/strong>, a real-time data analysis engine.<\/li>\n<\/ul>\n\n\n\n<p>All are designed to tackle the current challenges of banks and insurers: from customer service to multichannel management and regulatory compliance.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u201cBanking is no longer defined by a branch, but by the customer experience. And today, that experience is only made possible through AI that is genuinely integrated and useful\u2014not just futuristic promises.\u201d<\/strong><\/p>\n<\/blockquote>\n\n\n\n<p>In a world where AI is advancing at breakneck speed, the financial sector is facing one of its greatest <strong>challenges and opportunities<\/strong> in decades.<\/p>\n\n\n\n<p><strong>Will N5 acquire companies in Argentina or follow the partner model used in other markets?<\/strong><\/p>\n\n\n\n<p><strong>JC:<\/strong> This company builds software for banks because that\u2019s what I know. I\u2019ve developed very specific knowledge over the past 30 years\u2014knowledge that\u2019s hard to come by.<br>So, the idea of buying a company and making it work better myself feels unnatural.<br>Instead of growing through acquisitions, N5 has chosen a model based on <strong>strategic partnerships with major implementers<\/strong>, such as EY and Capgemini.<br>\u201cI don\u2019t believe in buying companies because one believes they are \u2018better\u2019. I believe in adding capabilities without friction. That\u2019s what gave us speed, focus, and scalability.\u201d<\/p>\n\n\n\n<p>Colombo also revealed that N5 is <strong>finalizing a partnership with a local company in Argentina<\/strong>.<\/p>\n\n\n\n<p><strong>What\u2019s changing in the financial sector with AI?<\/strong><\/p>\n\n\n\n<p>According to Colombo, N5\u2019s model is based on <strong>replicating the precision, speed, and scalability of technology without losing deep business understanding<\/strong>.<br>He sums up his vision with a phrase:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u201cAI is not going to replace banking\u2014it\u2019s going to free it from its traditional limits.\u201d<\/strong><\/p>\n<\/blockquote>\n\n\n\n<p>The transformation is complete. AI allows banking to stop being a physical building and become a <strong>fluid, predictive, and personalized experience<\/strong>. Today, it\u2019s possible to anticipate needs, respond in real time, create new products and services, and automate processes\u2014<strong>without sacrificing quality<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"119\" height=\"103\" src=\"https:\/\/785-cms-cdn.azureedge.net\/n5cmsblob\/2025\/06\/image-6849da31dc230.png\" alt=\"\" class=\"wp-image-14396\" style=\"width:111px;height:auto\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Banking is no longer defined by a branch, but by the customer experience. AI will free it from its traditional limits,&#8221; said Juli\u00e1n Colombo, CEO of N5 N5 defines itself as the software factory built for the financial industry\u2014available to all. It offers clients comprehensive expertise, data security, real-time big data processing, and multichannel management [&hellip;]<\/p>\n","protected":false},"author":27,"featured_media":14400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[214,203],"tags":[],"_links":{"self":[{"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/posts\/14403"}],"collection":[{"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/comments?post=14403"}],"version-history":[{"count":2,"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/posts\/14403\/revisions"}],"predecessor-version":[{"id":14411,"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/posts\/14403\/revisions\/14411"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/media\/14400"}],"wp:attachment":[{"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/media?parent=14403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/categories?post=14403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.n5now.com\/en\/wp-json\/wp\/v2\/tags?post=14403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}